Groundbreaking Technology Raises Ethical and Societal Concerns
SAN FRANCISCO — OpenAI, the creator of ChatGPT, has made a significant leap in the field of generative artificial intelligence with the introduction of Sora. This new text-to-video generator instantly creates short videos based on written commands. Although other companies like Google, Meta, and Runway ML have showcased similar technology, OpenAI’s Sora stands out for its exceptional video quality.
Observers were left astounded by the realistic videos produced by Sora, especially after CEO Sam Altman invited social media users to submit prompts. Altman promptly responded with a video that accurately portrayed the suggested prompt, such as an instructional cooking session for homemade gnocchi set in a rustic Tuscan country kitchen with cinematic lighting.
While the capabilities of Sora are impressive, concerns have been raised regarding the ethical and societal implications of this technology. OpenAI has not divulged much information about how Sora was built or the sources of imagery and video used for training. The company is currently in conversation with artists, policymakers, and experts in areas like misinformation, hateful content, and bias to address these concerns before releasing the tool to the public.
OpenAI has acknowledged the importance of ensuring the detection of misleading content generated by Sora. They are actively developing a detection classifier to identify videos created by the tool, working towards minimizing the potential spread of misleading information.